“I just want to make this my world,” said Kaley Roshitsh, a sophomore fashion merchandising and design major at Virginia Tech.
Originally from Roanoke, Virginia, Roshitsh serves today as the campus correspondent for “Her Campus,” an online magazine for collegiate women. She acts as both the president and the editor-in-chief of the Virginia Tech chapter, as well as a contributing writer.
“It’s tailored towards the regional content of a college, but it also has a national reach,” said Roshitsh. “There’s over 250 chapters worldwide, so there’s even some in the UK. So, it’s a huge reach.”
Roshitsh recently reestablished the chapter at Virginia Tech after successfully completing a 2-month onboarding-application process with the organization.
“It was 3 rounds,” said Roshitsh. “A lot of the stuff would say things like, ‘We look forward to the opportunity of working with you.’ So, they never commit until they’re absolutely sure.”
She had originally decided to apply as a writer; however, when it came time to apply, she decided to reach for the campus correspondent position.
“It’s very selective, but that’s why a lot of their writers go on to magazines like Vogue, Glamour – it’s because they really handle themselves professionally,” said Roshitsh. “They want to make sure that they’re taking on really professional people who can keep up with the pace of editorial work.
It has yet to be confirmed why the previous chapter, dropping off in 2014, was unable to continue coexisting with the other publications on campus. However, Roshitsh offered some personal insight on the situation.
“My best guess is that there wasn’t someone to transition the role to, because there needs to be a campus correspondent running it,” said Roshitsh. “My guess is that the didn’t have anyone to transition it to.”
Today, the majority of Roshitsh’s 15 active members at Virginia Tech’s “Her Campus” are freshmen, which leaves plenty of time for the women to assume higher roles in the chapter.
“More and more it just propels me to do something,” said Roshitsh. “I think it’s something that’s really going to prove to be a mutual benefit; I’m just really excited about it – I can’t wait for it.”
Serving alongside Roshitsh on the chapter’s executive team is Bryli Long, a sophomore fashion merchandising and design major from Dayton, Virginia.
“We totally put everything into it and just treat it like our baby,” Long said.
She currently serves as the campus chapter’s vice president.
“I didn’t know about it [“Her Campus”] at first; Kaley approached me about it, so I researched it, and I read up on it,” said Long. “We didn’t already have an established chapter at the time. When Kaley was applying and said that we could re-launch it, get it to a new crowd – I got really excited. I knew I definitely wanted to be a part of it.”
Long and Roshitsh hold weekly meetings in Squires Student Center with their writers and social media coordinators. There they discuss their plans and goals for the week.
“This is all our organization; we want to make it while still reaching the Virginia Tech students here, mainly the women,” said Roshitsh. “There’s so much room for creativity; I like to come up with a lot of ideas, while also gaining valuable skills in leadership and team collaboration.”